Using your Zendia Pillow is a breeze. Just place it on your couch or wherever you want to add a touch of comfort and style. When it arrives, it might be a bit flat from shipping. To fluff it up, first, take it out of the package and gently knead it with your hands. This helps to loosen the fibers inside. Then, put it in the dryer on a low tumble setting. To get it extra fluffy, toss in a sock stuffed with a tennis ball. The ball will bounce around and 'beat' the pillow into shape. After about 15 - 20 minutes, take it out and enjoy your plump pillow. As for maintenance, always remember to dry clean it only. Avoid getting it wet or machine - washing it, as this can damage the cotton and the insert. With proper care, your Zendia Pillow will stay beautiful and comfortable for a long time.